Double Your Effectiveness with a Bunny Suit

I decided today that three leafletters were saturating the area, so after I ran out of my first stack I just started tallying the other two's success. One was in a bright blue bunny costume, and the other was more normally dressed.

The bunny won (p = .0008).

Accepted LeafletDeclined Leaflet
Bunny Suit2011
No suit1847
Contingency table of what fraction of people accepted a leaflet when offered.

Who would you take a leaflet from?


  1. The bunny had a higher acceptance/rejection ratio, but only a slightly higher number of total acceptances. What's the reason for that?

    1. The bunny only offered 31 leaflets, while the no suit offered 65.